The first is that baby boomers, aren't retiring. I found the first opportunity on business insider. An opportunity exists because it is something that is affecting a lot of millennials in their career path. The prototypical customers would be either millennials looking to join the workforce and employers. It is going to be relatively difficult to exploit because of the number of the high percentage. What leads me to believing there is an opportunity is my experience with volunteering at a nursing home. Moreover, my last job I worked, was with a few elders who were close to retiring and gave me some keen advice.
The next opportunity is the global productivity paradox. I found this opportunity while searching on what economic trends are. The prototypical customer would be anybody in the workforce or trying to get in. The paradox ultimately states that the world is getting more technologically advance although productivity is going down. It's going to be relatively difficult because of the society we live in. What leads me to this opportunity is my work experience which has allowed , me to realize the need for a 50/50 between manual labor and technology.
The next opportunity is of tax policy changes. Under the new tax form a few states are revamping the tax codes to comply with federal policy. The prototypical customer would be mostly small business owners. This would be somewhat difficult to implement due to the uncertainty in knowing when the tax would take full effect. However upon further reading, this can be highly beneficial for small business owners and entrepreneurs. What leads me to seeing this opportunity is the fact that I grew up in a neighborhood with a lot of small business owners and side hustles.
The next opportunity would be portable benefits. I found this on the same website as the the previous business news daily. The prototypical customer for this would be employees who frequent change careers, or may looking to change jobs. This would somewhat be difficult as it would require cooperation amongst different companies. This ties back in with the fact that I used to volunteer with elders who frequented different jobs.
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