My customer avatar would be a young man or woman between the ages of 14-18, while in high school from an impoverished background and low socioeconomic status. He/She would be testing below the average or need additional help on test taking strategies as well as a few subject areas. The one thing they would have in common would be the simple fact of being eager to learn and better themselves as well as self-determined. Their hobbies and interests would range in a variety as I would be teaching them the skills and assisting them reach those goals as well as connecting them with opportunities to make that realistic. Moreover, these would be students that don’t have as much access to as many resources as others. So this program, would enable them to learn various methods that may improve their test scores and both college readiness and life. Yes, I do have various things in common with my customer avatar. I feel like to a certain extent it’s human nature to want to help,others like us or help others fix the things we went through. It’s not a coincidence, but rather it’s how we’re able to relate to our customers and the products were selling.
Dave,
ReplyDeleteI unfortunately don't see a photo of your avatar. But your description was very well done. I too had a lot in common with my customer. Usually a business person invests in an industry he or she is a fan of. This way, as you said, the business person can relate and interact with the customers. Great work but read the instructions next time.
Keep it up!